PALAZZO FENDI / DESIGNED BY GWENAEL NICOLAS, CURIOSITY INC STUDIO, TOKYO -

PALAZZO FENDI / DESIGNED BY GWENAEL NICOLAS, CURIOSITY INC STUDIO, TOKYO

by ARCSTREET.COM November 26 2016, 11:06 ARCHITECTURE ARCHITECTURE - STORES & RETAIL

PALAZZO FENDI / DESIGNED BY GWENAEL NICOLAS, CURIOSITY INC STUDIO, TOKYO
PALAZZO FENDI / DESIGNED BY GWENAEL NICOLAS, CURIOSITY INC STUDIO, TOKYO

IDA International Design Awards / Interior design award 2015 for Palazzo Fendi designed by the french designer Gwenael Nicolas studio, a multidisciplinary studio "Curiosity Inc" based in Tokyo.  

 

"Fendi's biggest Flagship store in their original city, Rome. At the entrance, the staircase in red marble connects the two floors in a large void that opens-up across the heart of the building. Its design inspired by the Italian renaissance is modernized with the use of unexpected materials like the silver leaves on mirror on the ceiling. The stairs is not a static stone sculpture but feels like the stone is in motion, like a drape or a liquid stone, alive that moves within the travertine walls. The interior is thought to create an intimate relationship between the Roman origins of FENDI and the modernity of the brand. The contrast of traditional materials like antique marble is reinterpreted into contemporary patterns. The icons of the brand will be presented along series of carefully designed sequences, fur room, ready to wear, accessories, each with unique features and meticulously selected materials." 

 

Location: Palazzo Fendi, Largo Goldoni, Roma. 

 

Palazzo Fendi, Largo Goldoni, Roma (c) Curiosity inc
Palazzo Fendi, Largo Goldoni, Roma (c) Curiosity inc
Palazzo Fendi, Largo Goldoni, Roma (c) Curiosity inc
Palazzo Fendi, Largo Goldoni, Roma (c) Curiosity inc
Palazzo Fendi, Largo Goldoni, Roma (c) Curiosity inc
Palazzo Fendi, Largo Goldoni, Roma (c) Curiosity inc
Palazzo Fendi, Largo Goldoni, Roma (c) Curiosity inc

Palazzo Fendi, Largo Goldoni, Roma (c) Curiosity inc

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