Discover Everlane's first store in New York at 28 Prince Street ! The brand claims: exceptional quality, ethical factories and radical transparency. "At Everlane, we want the right choice to be as easy as putting on a great T-shirt. That’s why we partner with the best, ethical factories around the world. Source only the finest materials. And share those stories with you—down to the true cost of every product we make. It’s a new way of doing things. We call it Radical Transparency."
About the store:
“The original idea was that we would never do stores,” he admitted. “But when you’re in the online-only world, you can’t bring people into your space and your brand the same way you can with a physical store, where it feels transparent, open, and honest. So we wanted to bring the brand to life and be part of people’s lives in a more meaningful way.”
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Images: (c) everlane.com